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Seasonal Business

She Turned Her $670 Tax Refund Into a $4,200 Spring Season

How the new senior tax deduction became the unexpected catalyst for one woman's creative business—and why early spring is the perfect time to start.

By Sarah Mitchell, Small Business Editor
March 1, 2026  ·  7 min read
Editor's Note: With the new $6,000 senior tax deduction now in effect for 2026, we've been tracking how women 55+ are using this unexpected windfall. One story kept coming up: seasonal porch decorating. Here's what we found.

Last spring, Carol Henderson was sitting at her kitchen table in suburban Ohio, staring at her tax return.

For the first time, she qualified for the new senior tax deduction—an extra $6,000 that translates to roughly $670 in her pocket. Nice, but not life-changing.

Or so she thought.

"I almost just let it sit in savings," Carol, 61, told me over the phone last week. "But something in me said: What if I actually invested this in myself for once?"

That question led her down a rabbit hole that would completely transform her spring.

The Text That Started Everything

A few days after filing her taxes, Carol was scrolling Facebook when she saw an ad about seasonal porch decorating. "I almost kept scrolling," she admits. "But the woman in the ad looked like me. Not some 25-year-old influencer."

She clicked. Read the whole thing. And then did something she never does: bought a $29 online course.

"My husband thought I'd lost my mind," she laughs. "Another online thing that'll sit in your inbox, he said."

But three weeks later, she got this text from her neighbor:

Text message from neighbor asking about porch decorating

Carol's actual text exchange with her neighbor Sarah (shared with permission)

That one text turned into three spring porches. Those three porches turned into referrals. And by the end of spring, Carol had decorated 14 porches and earned over $4,200.

From a $29 course. And a $670 tax refund she almost forgot about.

The Loneliness Cure That Pays

Here's what the earnings reports don't capture: Carol hadn't felt this alive in years.

"When the kids left, I didn't know who I was anymore," she told me, her voice catching slightly. "I'd spent 30 years being Mom. Being the one who holds everything together. And then suddenly... silence."

She's not alone. Studies show baby boomers are experiencing a loneliness epidemic—one in six now lives alone, and many describe feeling "invisible" after retirement.

"I went from feeling invisible to being the woman everyone waves to. The one neighbors actually stop to talk to. That's worth more than the money."

But here's what makes porch decorating different from other "fulfillment" hobbies: it actually pays. Well.

Carol charges $500-$700 per porch. Each one takes about 2-3 hours. Do the math: that's over $200 an hour for work she genuinely enjoys.

"I tried DoorDash for a month last year," she admits. "Made $15 an hour sitting in parking lots, destroying my car. This is... not that."

Why Right Now?

I asked Carol why she thought porch decorating was taking off among women her age. Her answer was immediate:

"Because we finally have TIME. And we want something that's OURS."

But there's also a market reality at play. According to Veranda magazine, front porches are THE home design trend of 2026. After years of focusing on backyards, homeowners are realizing their front entrance deserves the same attention.

And busy homeowners? They're willing to pay for someone else to make it happen.

❌ Traditional Side Hustles

  • Driving for apps: $15-25/hr (plus gas, plus wear on your car)
  • Retail: Standing all day on someone else's schedule
  • Online surveys: Literal pennies

✓ Porch Decorating

  • $500-750 per porch (2-3 hours of creative work)
  • Work in YOUR neighborhood
  • Set your own schedule

What A Spring Season Actually Looks Like

Carol walked me through her earnings, season by season:

Carol's First Year (Starting Spring 2025)

Valentine's/Early Spring (Feb-Mar) $4,200 (7 porches)
Easter/Spring (Apr-May) $5,400 (9 porches)
Summer (Jun-Aug) $3,600 (6 porches)
Fall (Sep-Nov) $19,800 (33 porches)
Holiday (Dec) $7,200 (12 porches)
TOTAL FIRST YEAR $40,200

"Fall is the big one," Carol explains. "Everyone wants pumpkins and mums. But spring is actually the perfect time to START—lower pressure, and you build skills before the rush."

The Friend Factor

Something unexpected happened when Carol started posting her work on Facebook: friends started reaching out.

Not just to hire her. To ask how THEY could start.

Text message from friend asking about the business

A typical message Carol gets now

"I've had six friends from book club ask me about it," she says. "Two of them started last fall. We actually do some porches together now—it's become this whole thing."

With Easter just weeks away and patios coming out of hibernation, Carol says she's been getting more questions than ever. "Women want something creative they can share with friends—and spring is when everyone starts noticing their front porch again. This fits."

The Course That Started It All

The course Carol bought is called Porch to Profit. It was created by a woman named Jessica who built her own seasonal decorating business to over $40,000 a year.

I asked Carol what made it worth the $29:

"Honestly? It saved me from every mistake I would have made. The pricing scripts alone—I would have charged $150 a porch if she hadn't shown me what the market actually pays. The Facebook group templates got me my first three clients. And whenever I have a question, there's a whole community of women who've done this."

The course includes:

Spring Season Starts Now

Spring is HERE. Easter is weeks away. Mother's Day right behind it. The women who start today will be booked by April.

Get Started — Just $29

14-day money-back guarantee. Cancel anytime.

Is This Right For You?

Carol was honest about who this works for:

"You need to enjoy making things look beautiful. You need a vehicle to transport supplies. And you need to be comfortable posting on Facebook—that's where the clients are."

She also noted what you DON'T need:

"If you've ever decorated your own porch and had someone compliment it, you can do this," she says. "That's literally how it started for me."

The $670 That Changed Everything

I asked Carol what she'd say to someone who qualified for the new senior tax deduction but wasn't sure how to use it.

"I'd say: for once in your life, invest in YOU. Not the kids. Not the house. Not another thing that sits in a drawer."

She paused.

"I spent $29 of that $670 on this course. I made it back on my first porch—in one afternoon. The rest is just... extra. Extra income, extra purpose, extra joy."

Carol's spring calendar is already filling up. Spring refresh porches this month. Easter waitlist growing. And for the first time in years, she's excited about what's next.

"My husband doesn't tease me about the $29 anymore," she laughs. "Now he helps me load the car."

Start Your Spring Season

Easter and spring refresh templates included.

Get Started — Just $29

Join 4,700+ women who've started their porch business.

847 Comments
Diane M.
Diane M. ✓ Verified Buyer

This is EXACTLY how it happened for me too! Started last spring, made $3,800 before summer even hit. Fall was insane—I had to turn people away. Best $29 I ever spent.

2 hours ago · 47 likes · Reply
Linda K.
Linda K.

I've been "thinking about" starting something for literally 3 years. This article is the push I needed. Just bought the course. 🤞

1 hour ago · 23 likes · Reply
Barbara T.
Barbara T. ✓ Verified Buyer

The part about loneliness really hit home. I retired last year and honestly didn't know what to do with myself. This gave me a reason to leave the house, talk to neighbors, BE SEEN again. The money is great but the connection is better.

45 min ago · 89 likes · Reply
Rachel H.
Rachel H.

Is this only for fall? I don't want to wait until September to start...

30 min ago · 5 likes · Reply
Susan M.
Susan M. ✓ Verified Buyer

@Rachel - No! Spring is actually a GREAT time to start. Valentine's, Easter, spring refresh... I made $2,400 my first spring before fall even started. Less competition too because everyone waits for pumpkin season.

25 min ago · 31 likes · Reply
Nancy V.
Nancy V. ✓ Verified Buyer

Ladies, don't wait. I "thought about it" for 6 months and missed all of last fall. Finally started in February and already have 4 spring porches booked. The course pays for itself on your first job—literally that afternoon.

15 min ago · 56 likes · Reply
Jennifer P.
Jennifer P.

My friend and I are starting this together—doing our first porch this weekend as a spring kickoff project! 🌷 We're calling ourselves "The Porch Besties" lol

Just now · 12 likes · Reply
Spring season is booking now Easter & spring templates included
Get Started — $29