Sharon made $6,400 her first season. From neighbors who'd been admiring her porch for years.
The same talent. The same decorating. The same skills she'd been using for free for two decades.
The only difference? She finally started charging.
You know who I'm talking about: Every neighborhood has one. The house with the porch that makes everyone slow down. The one that shows up in the local Facebook group with "Does anyone know who did this?!" That woman might be YOU.
The Facebook Post That Started Everything
For years, Sharon had been "the porch lady" in her neighborhood.
Every season, cars literally slow down to admire her display. The mix of colors, the arrangement of flowers, the way everything just... works together.
She'd lost count of how many neighbors had stopped by to compliment her. How many times she'd heard "I wish my porch looked like that."
Then one day, everything changed:
A photo of Sharon's porch ended up on her local Facebook group.
Sharon saw that post. She almost scrolled past it.
Then she stopped. Read it again. Read the comments.
People wanted to PAY for what she'd been doing for free.
"I'd been giving away my talent for 20 years. Getting 'thank you's and compliments. Turns out I could've been getting PAID."
The Moment She Realized What She Had
Sharon did some quick math.
Over the years, she'd decorated her own porch. Her mom's porch. Her sister's porch. Her best friend's porch. The church entrance. The school fundraiser booth.
At least 50 porches and displays. All free. All because "she likes doing it."
Meanwhile, people in that Facebook thread were offering to pay $400, $500, even $700 for someone to decorate their porch.
"I felt like an idiot," Sharon laughed. "But also? I felt excited. Like I'd discovered a secret everyone else already knew."
What Neighbors Actually Pay For Porch Decorating
Here's what porch decorators in neighborhoods across America are charging:
- Basic porch refresh: $350-450 (simple arrangement, client's existing planters)
- Standard seasonal display: $500-600 (flowers, wreaths, seasonal accents)
- Premium full porch: $650-750 (layered design, planters, lanterns, premium decor)
- Luxury estate display: $850-1,000+ (large porches, multiple zones, custom design)
The average? Most decorators report earning $550-650 per porch, with 15-20 clients per season = $8,000-13,000 in a few weeks of part-time work.
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Sharon's porch - "The one that started it all"
From "The Porch Lady" to Porch Business Owner
Sharon found a $29 course called Porch to Profit. Read through it over a weekend.
Monday morning, she posted in that same Facebook group:
"Hi neighbors! I'm the one who did the Cedar Lane porch. I'm now taking clients for seasonal porch decorating. DM me if interested!"
Within 24 hours, she had 8 inquiries. By end of week, 5 paying clients.
"The hardest part was charging," Sharon admitted. "I'd been doing this for free forever. But the course taught me how to price it. And you know what? Nobody blinked. They were HAPPY to pay." See the exact pricing scripts Sharon used →
The best part? The whole process was simpler than she expected—no complicated tech or inventory to manage.
For some women, it's less about recognition and more about finally having time for something that's THEIRS.
What Being "The Porch Lady" Had Given Sharon:
- 20+ years of decorating experience
- A reputation in her neighborhood
- Natural "marketing" (everyone already knew her work)
- Confidence in her eye and taste
- A community that trusted her
The Best Part (It Wasn't the Money)
Sure, the money was nice. Sharon made enough her first season to fund Christmas AND a girls' trip to Savannah.
But that's not what she talks about most.
"For the first time, people are paying me for my TALENT," Sharon said. "Not my time in an office. Not tasks I don't care about. They're paying me because they admire what I create. Do you know how good that feels?"
She gets texts now. Photos of her porches with messages like "I can't believe this is MY house!" and "My neighbors are SO jealous."
Her work makes people happy. And now she gets recognized for it—and compensated for it.
A recent client's porch - "This one got me three referrals"
Are YOU Already "The Porch Lady"?
You Might Already Have a Business If:
- Neighbors compliment your porch every season
- People have asked "who did your porch?"
- Friends and family ask you to help with theirs
- You've been tagged in local Facebook groups
- Cars slow down when they pass your house
- You have "opinions" about pumpkin arrangements
If you nodded to more than two of these, you're sitting on a business.
You've already done the hardest part—building a reputation and honing your skills. You just haven't started charging yet.
Your neighbors are already looking for someone like you. They just don't know you're available. Get started for just $29 →
Ready to Turn Compliments into Customers?
Join 500+ women who've started their seasonal porch business with this simple $29 course.
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Reader Comments
Showing 10 of 298 commentsThis is LITERALLY me!! My porch gets photographed every year. I've been doing it for free and feeling silly about how much time I spend on it. Now I have THREE paying clients and my husband can't believe it!
I posted in my neighborhood Facebook group just like Sharon did. I was SO nervous. Got 12 responses in an hour. TWELVE. People have been waiting for someone like us!
But what if my neighbors think I'm being "commercial" or tacky?
Paula, the opposite happened for me! My neighbors were THRILLED someone was finally offering this. They'd been wanting it done but didn't know who to ask. You're providing a SERVICE they want. That's not tacky - that's helpful!
My first client posted photos and tagged me. That post got shared 23 times. I've gotten clients THREE TOWNS OVER from that one post. The word-of-mouth is real!
I'm now known as "The Porch Pro" in my neighborhood. I've had people SAVE my number for next season already. The reputation I spent years building for free is finally paying off - literally!
The best part? My work now gets PHOTOGRAPHED by my clients and shared. I used to just get a "nice porch!" comment. Now I get tagged, shared, and PAID. Same talent, completely different outcome.